Club Prezzo Launches with Record-Breaking Success - and a Seamless New Way to Dine
We’re thrilled to share that Club Prezzo, the brand-new loyalty and rewards app from Prezzo Italian, has officially launched - and it’s already setting records.
Just hours after going live, the app soared to #1 on the Apple App Store, holding the top spot for four consecutive days. Powered by Pepper, Club Prezzo represents a bold, guest-first digital experience designed to transform how Prezzo diners engage, order and enjoy rewards.
As David Broom, CIO at Prezzo Italian, put it:
"Club Prezzo is a bold step forward in how we engage our guests, and Pepper has been the ideal partner to bring it to life. Their hospitality expertise, seamless tech integration, and agile approach made them the clear choice - and their team has been an absolute pleasure to work with throughout."
🎉 What’s Inside the Club Prezzo App?
Club Prezzo is packed with features that make dining more rewarding than ever before:
- 🍕 Member-only pricing on fan favourites like bruschetta and pepperoni pizza
- 🍫 Free Nutella doughballs for new users
- 🎁 Birthday treats, surprise rewards and exclusive app-only offers
- 💥 A headline-grabbing 99p dish offer to mark launch day across all 95 locations
- 💯 Points-based rewards system that unlocks new perks as guests dine
And perhaps most excitingly...
🍽️ Open Table Ordering: A More Flexible Way to Dine
A standout feature of the app is open table ordering – giving guests more freedom and control over their experience.
With open table ordering, anyone at the table can use the app to order food or drinks at any point during the meal. Whether you placed your main order with a server or not, you can continue to browse the menu, add a dessert, grab another glass of wine, or order something else - all from your phone.
Why guests love it:
- No waiting for someone to take your order
- More relaxed experience, especially for groups
- More opportunities to upsell, without pressure
- Smoother team operations, with orders sent straight to the kitchen
It’s a feature that blends digital convenience with great hospitality - and one that’s already proving popular across Prezzo’s 95 locations.
💡 Powered by Pepper
At Pepper, we’re proud to be the tech partner behind Club Prezzo, bringing together loyalty, ordering and payments into one seamless platform. From custom app design to agile integrations with existing systems, our goal is to support hospitality brands in delivering next-level digital experiences - and the early response to Club Prezzo is a perfect example of what’s possible.
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