The Vital Ingredient App delivered by Pepper was launched today. The app automates the loyalty and payment processes and allow customers to preorder collection and delivery of items, as well as pay with the app in stores.
The App is integrated with Vital’s EPOS system (Intelligent Business Systems) and recognises the user when the customer enters the store so payment and loyalty become automated and hands free. Vital will make use of the platform’s push notification capability to deliver relevant and contextual information to customers such as weather-related offers, targeted offers and discounts for different stores.
Founded in 2001 by Alex Heynes, Vital Ingredient currently has 20 stores, employs 250+ people, and serves 35,000+ salads per week. Vital is a model of excellence for the on-the-go food and beverage market.
The Vital app is something we’ve been looking at doing for some time and extensive market research confirmed it was something our customers would value